Someone told me this week what a perfect blog should be;

It will have good content, lots of readers and should be completely text, text, content and text… with a very limited graphical interface! His reasoning? That graphics slows the whole reading and communication process down.

Well, I have to say I disagree with the last part of that, probably down to the fact of my design background you say or my love of a good picture.
For sure a blog needs to have great content otherwise no one would be interested to read it, having a massive amount of readers is fabulous too, but everyone has to start somewhere!

A graphical interface is very important as it is the window to your soul, it communicates life and depth to your potential clients, business partners and peers. A slick, visual representation of you or your company is what is needed and it doesn’t need to be complex or intricate. Often the best design is the simplest.

Brand isn’t everything but it does unify who you are and what you would like to say. People recognise your “home” and get used to the feeling they get when they are there. Of course your content must be interesting as your readers will always have the opportunity to take a feed and view the content however they like anyway.

I prefer to go directly to websites, blog’s and forums, then I can get a feel of who they are and what they are trying to say to me. A text canvas always looks a little daunting to say the least. It reminds me of studying, it feels already like boring content before I have even started to read it. Sure headlines draw you in and are incredibly important but without a little softening even the best headlines can get lost in a sea of words.

In this day and age the graphical interface doesn’t really slow things down unless you have let loose some sort of neanderthal designer who doesn’t know a giff from a gaff!

My suggestion, keep your blog simple, clear, precise and if you can beautiful.

Copyright © 2009 creative images sro.